20.03.2020

Autonomous vehicles: AVL optimizes object recognition in AI

The future of driving is autonomous… But until vehicles reach human-level driving capabilities, AI still has to learn a few things. The Graz-based company AVL is tackling some of these challenges together with the Silicon Valley based technology provider Deepen.AI.
/artikel/deepen-ai-avl
AVL trainiert die AI mit Deepen AI
(c) Adobe Stock / Monopoly919
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Simply leaning back instead of having to pay attention to traffic: That is the vision of autonomous driving. This is intended not only to make traveling more pleasant for the passengers, but also to make it safer than having one person at the steering wheel, when distractions and human errors are the leading cause of fatalities. Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.

+++How software helps to reduce human driving errors+++

This process takes place in several stages. In the first phase, the object detection must determine where an object is located at all. In the second step, a detected object is then classified: It is determined whether it is, for example, a vehicle, an adult, a child or an animal – because a child behaves differently from an adult, for example. Finally, the system must carry out the so-called „tracking“. This involves analyzing where the object was in the past and where it is now – in order to draw conclusions about where the object will probably be next.

Separating the data wheat from the data chaff

Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car. These sensors produce countless amounts of data – and it is precisely this data that must be correctly classified so that the AI can identify which part of it is relevant to safety and which is not.

This is where the Silicon-Valley company Deepen.AI comes into play. Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz. First results of this cooperation were presented at the CES 2020 in Las Vegas.

PoC with AVL for the future of autonomous driving

Deepen.AI, founded by three former Google employees, is about the aforementioned challenge of providing ADSs a correct understanding of the world surrounding them. To achieve this, AI needs some human help in order to be effectively trained to make correct inferences. That’s why, in addition to its 17 full-time employees, Deepen.AI works with around 250 people in India who clean up the data collected by the sensors and teach AI to recognize things: For example, they mark when the AI has overlooked a side mirror on a car or misclassified objects. „These data analysts clear up doubts that the AI has about some objects,“ explains Mohammad Musa, Co-Founder and CEO of Deepen.AI: „They help with classification and calibration.”

This very deep focus on data integrity is also the context of the PoC developed jointly with AVL. „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL. Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

 „Safety Pool“ as next step after PoC

„Together“ is also the keyword behind the joint goal that the partners want to pursue after the successful PoC. One big challenge affecting the industry is that the various car manufacturers are currently pursuing different paths, each one using its own proprietary approach. „But the industry needs standards,“ says Musa: “That is the basis for everyone to trust the safety of the systems.”

Therefore, „Safety Pool™, (www.safetypool.ai) a project led by Deepen and the World Economic Forum, has the goal to define quantified benchmarks and uniform descriptions of driving situations, which will then serve not only as standards for the industry, but also as a solid backbone to derive consensus-driven safety assessments and frame regulations. This will bring society one significant step closer to benefitting from the revolutionary capabilities of automated driving technologies.

Video-Talk with AVL and Deepen AI

==> Deepen AI

==> AVL Creators Expedition

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23.10.2026

Wiener KI-Startup xchannels.ai startet US-Expansion mit Silicon-Valley-Partnerschaft

Nur sechs Monate nach dem Markteintritt expandiert das Wiener KI-Startup xchannels.ai in die USA. Dafür geht das Unternehmen eine strategische Partnerschaft mit der Marketingagentur GrowthMasters.io ein, die von einer Österreicherin gegründet wurde. Ziel ist es, neue Entwicklungen im KI-Marketing frühzeitig aufzugreifen und für europäische Unternehmen nutzbar zu machen.
/artikel/wiener-ki-startup-xchannels-ai-startet-us-expansion-mit-silicon-valley-partnerschaft
23.10.2026

Wiener KI-Startup xchannels.ai startet US-Expansion mit Silicon-Valley-Partnerschaft

Nur sechs Monate nach dem Markteintritt expandiert das Wiener KI-Startup xchannels.ai in die USA. Dafür geht das Unternehmen eine strategische Partnerschaft mit der Marketingagentur GrowthMasters.io ein, die von einer Österreicherin gegründet wurde. Ziel ist es, neue Entwicklungen im KI-Marketing frühzeitig aufzugreifen und für europäische Unternehmen nutzbar zu machen.
/artikel/wiener-ki-startup-xchannels-ai-startet-us-expansion-mit-silicon-valley-partnerschaft
Isabell Claus, Ashley Zvaniashvili, Eva Reder (v. l.) | (c) xchannels.ai

Das Wiener KI-Startup xchannels.ai setzt seinen internationalen Expansionskurs fort. Wie das Unternehmen am Donnerstag bekannt gab, geht es eine strategische Partnerschaft mit der im Silicon Valley ansässigen Marketingagentur GrowthMasters.io ein. Für das von Isabell Claus und Ashley Zvaniashvili geführte Startup ist die Kooperation der nächste Schritt seiner internationalen Wachstumsstrategie. „Die Präsenz im Silicon Valley ist für uns keine symbolische Geste, sondern essentieller Teil unserer Strategie“, sagt Ashley Zvaniashvili, Co-Geschäftsführerin von xchannels.ai.

Im Mittelpunkt der Partnerschaft steht der Wissenstransfer zwischen dem Silicon Valley und Europa. Xchannels.ai will die lokale Marktkenntnis und das Netzwerk von GrowthMasters.io nutzen, um neue Entwicklungen rund um KI, digitales Marketing und AI Visibility direkt im US-Markt aufzugreifen. AI Visibility bezeichnet die Sichtbarkeit von Unternehmen in KI-gestützten Such- und Antwortsystemen wie ChatGPT.

„Im Silicon Valley entstehen nahezu alle Trends, die später weltweit Marketingstrategien und digitale Geschäftsmodelle bestimmen. Europäische Unternehmen – insbesondere KMU – haben häufig erst mit starker Verzögerung Zugang zu diesem Wissen“, sagt Co-Geschäftsführerin Isabell Claus. Die gewonnenen Erkenntnisse aus den USA will xchannels.ai in konkrete Marketinglösungen übersetzen, die die europäischen Kunden nutzen können.

US-Marketingagentur mit österreichischen Wurzeln

Mit GrowthMasters.io holt sich xchannels.ai einen Partner an Bord, der bereits seit mehreren Jahren im US-amerikanischen Marketingmarkt tätig ist. Die Agentur wurde von der Oberösterreicherin Eva Reder gegründet und ist auf LinkedIn-Content, digitales Marketing und bezahlte Werbekampagnen spezialisiert.

Der Kontakt zwischen den beiden Unternehmen entstand durch ein anderes österreichisches Startup. GrowthMasters.io sei auf der Suche nach einer technischen Lösung gewesen, wie sie xchannels.ai anbietet, erklärt Claus. Die Zusammenarbeit soll dabei in beide Richtungen funktionieren: Während GrowthMasters.io seine Erfahrung und sein Netzwerk im US-Markt einbringt, stellt xchannels.ai seine KI-basierte Marketingplattform zur Verfügung. Diese unterstützt Unternehmen dabei, Marketinginhalte automatisiert zu erstellen und über verschiedene digitale Kanäle zu verbreiten. GrowthMasters.io will die Plattform künftig auch für seine eigenen Kunden in den USA einsetzen.

Erste US-Kunden über GrowthMasters.io erwartet

Die Partnerschaft markiert laut Claus erst den Beginn der US-Expansion. Das Startup, dass in Kürze erste Bestandskunden von GrowthMasters.io auch die Plattform von xchannels.ai nutzen werden.

Darüber hinaus plant das Unternehmen noch vor Jahresende eine Reise in die USA, um potenzielle Geschäftspartner zu treffen, die eigene Plattform vorzustellen und sein Netzwerk weiter auszubauen. Neben dem Silicon Valley steht dabei auch New York im Fokus. Vor allem die dort stark vertretene Kreativ- und Werbeindustrie mache den Standort für xchannels.ai interessant.

Von acht auf zehn internationale Märkte

Auch in Europa setzt xchannels.ai seinen Wachstumskurs fort. Bereits im August war das Startup nach eigenen Angaben mit rund 50 Unternehmenskunden in acht Ländern aktiv. Mittlerweile zählt das Unternehmen laut Claus 86 Kunden und zehn Mitarbeitende. Die Zahl der internationalen Märkte ist auf zehn gestiegen, zuletzt kamen Lettland und Italien hinzu.

Beim internationalen Wachstum setzt xchannels.ai weiterhin auf strategische Partnerschaften. Unter anderem arbeitet das Startup bereits mit der Deutschen Telekom zusammen. Die nun geschlossene Kooperation mit GrowthMasters.io soll diesen Ansatz auf den amerikanischen Markt ausweiten.

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AI Summaries

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Welche gesellschaftspolitischen Auswirkungen hat der Inhalt dieses Artikels?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Welche wirtschaftlichen Auswirkungen hat der Inhalt dieses Artikels?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Welche Relevanz hat der Inhalt dieses Artikels für mich als Innovationsmanager:in?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Welche Relevanz hat der Inhalt dieses Artikels für mich als Investor:in?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Welche Relevanz hat der Inhalt dieses Artikels für mich als Politiker:in?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Was könnte das Bigger Picture von den Inhalten dieses Artikels sein?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Wer sind die relevantesten Personen in diesem Artikel?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.

AI Kontextualisierung

Wer sind die relevantesten Organisationen in diesem Artikel?

Leider hat die AI für diese Frage in diesem Artikel keine Antwort …

Autonomous vehicles: AVL optimizes object recognition in AI

  • Clearly, in order to successfully tackle the driving task, Autonomous Driving  Systems (ADS) must be able to recognize objects, assess situations correctly, and master driving skills.
  • Self-driving cars use data from various sensors installed in the vehicle – such as cameras or LiDAR sensors, which measure the distance between the objects and the car.
  • Deepen has developed technology for better detection and segmentation of object data in road traffic in cooperation with AVL, based in Graz.
  • „It is important for AVL to have correctly annotated data at pixel and point level,“ explains Thomas Schlömicher, Research Engineer ADAS at AVL.
  • Ideally, the cooperation should result in a complete „Data Intelligence Pipeline“, which will be used by AVL’s numerous B2B customers to annotate their data and thus jointly shape the future capabilities of autonomous driving.