Sports Marketing Manager - Aviaton & Aerial Sports
Company Description
Are you passionate about aviation and aerial sports? Join our Global Aviation Marketing team in Salzburg, Austria, where aviation and aerial sports are key pillars of Red Bull's brand identity worldwide.
As the Sports Marketing Manager - Aviaton & Aerial Sports, you'll report to the Global Head of Aviation Marketing and play a pivotal role in driving impactful aviation and aerial sports activities. In this role, you'll manage the development and execution of global marketing strategies, managing relationships with country colleagues, stakeholders, authorities, agencies, partners, pilots and athletes.
Job Description
PROGRAM & PROJECT MANAGEMENT
You'll develop, manage, and ensure the safe and high-quality execution of projects and activities worldwide. You'll also be ensuring that all marketing activities comply with relevant regulations, safety standards, and industry best practices. You'll be working closely with the Global Head of Aviation Marketing to create a strategic vision for the next 3-5 years, aiming to drive innovation and maintain Red Bull's position as a leader in aviation and aerial sports. You'll be designing, executing, and overseeing sports projects, events, and partnerships aligned with Red Bull's brand goals. You'll conduct feasibility studies, prepare budgets, and coordinate resources. Additionally, you'll manage marketing budgets to optimize consumer impact and regularly update internal communication platforms to ensure information and resources are current.
COUNTRY SUPPORT
You'll serve as a support unit to the country teams, guiding and advising them on aviation and aerial sports activities. You'll work as a consultant to national teams, fostering regular communication and driving continuous improvement. You'll gather and share best practices in branding, innovation, execution, contacts, and consumer impact, ensuring knowledge is effectively transferred across teams. Additionally, you'll train and coach country colleagues on the latest aviation-related insights and support efficient business planning. Coordinating airshows, projects, activations, and other activities will also be a key aspect of the role.
AVIATION PORTFOLIO
You'll directly manage and develop relationships with pilots and athletes while serving as the main contact for athlete target-setting, performance evaluations, and branding development. You'll utilize internal systems like SportsNet to manage contracts, invoices, schedules, outcomes, and branding efforts. You'll guide national portfolios and support business planning, while building and maintaining strong relationships with key aviation partners, athletes, and industry leaders to enhance Red Bull's visibility and influence. Additionally, you'll contribute to the development of the global aviation portfolio, scouting new opportunities and ensuring effective program planning to support Red Bull's strategic goals.
Qualifications
Fluent in English and additional language skills are an advantage
Understanding of Aviation and/or Aerial Sports
Minimum of 5 years of marketing experience with a focus in sports, aviation, athlete, and/or brand marketing
Demonstrated Project Management and large cross-functional team leadership abilities, with the ability to lead multiple projects simultaneously
Excellent interpersonal and communication skills with the ability to build and maintain relationships with a diverse set of stakeholders
Highly organized, including maintenance of databases tracking deadlines, agreements, and related documents
Experience with multi-faceted athlete and/or talent contract negotiations
Proficient in Microsoft Word, Excel and PowerPoint
Creative thinker with a passion for pushing the boundaries of traditional marketing
Entrepreneurial mindset, autonomous self-starter with a focus on results and consumer impact
Additional Information
Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 3.139,00 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.