Marketing Data Science Specialist
Are you ready to dive into data analytics and master Marketing Mix Modelling?
If yes, this role is for you! Join our Global Brand Marketing Team at our Red Bull HQ in Salzburg, Austria and drive actionable insights in a collaborative international environment!
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
- SUPPORT THE DATA ANALYTICS INITIATIVES FOCUSSED ON MARKETING MIX MODELLING
You'll be mining large datasets using tools such as R or Python to uncover patterns and insights. You'll also manage specific aspects of projects, including preparing data and analyzing components of a comprehensive Marketing Mix Model. Additionally, you'll be supporting the development of tools and capabilities to improve the understanding, extraction, cleaning, and integration of data from various systems. - ENSURE ACTIONABLE & DATA-DRIVEN INSIGHTS
You'll be creating impactful, insight-driven presentations designed to empower markets and departments to make well-informed decisions. You'll thrive in a dynamic, international environment, working collaboratively across different functions and teams. You'll also contribute to a variety of ad-hoc projects based on the organization's evolving needs. - GET EXPERTISE ACROSS THE ELEMENTS OF THE MARKETING MIX
In this role, you'll immerse yourself in every aspect of the modeling process, gaining hands-on experience and building the skills needed to take charge of complete modeling projects in the future.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
- University Masters degree, such as Mathematics, Econometrics, Statistics, Physics, Computer Science, Engineering etc.
- Minimum of 2 years experience, ideally with Data Science experience in the field of Retail /consumer goods data and Marketing Mix Modeling
- Experience in using commercial statistical software packages, e.g. R, Python etc.
- Experience in econometric modelling (systems and analysis)
- Excellent analytical skills, communication and active listening skills
- Good understanding of marketing principles, as well as Consumer/Shopping behavior
- Travel 0-10%
JOIN THE TEAM